Personal Manifesto 

whilst researching and brainstorming interesting layouts for manifesto's I got fixated on incorporating food into my manifesto. I began by looking at physically incorporating food and typography. 

this then evolved into written documents that are about food, such as menus, nutrition labels, etc. 

For my final manifesto I decided to use the layout of a nutrition label often found on food packaging for the nutritional content. Using InDesign I copied the layout of a standard nutritional label and then went on to replace the words and percentages to characteristics, personality traits and ethics I want to possess. 

I really enjoyed this project due to the researching element. I knew very little about manifesto's and getting the opportunity to explore different approaches and responses to them was really enjoyable. I was also really pleased with how my final manifesto turned out, both from the technical parts of it and the creative. Having to explore what attributes I feel are important actually made for a lot of thought. I wanted to include characteristics that I really do feel are important in shaping a person. narrowing the list down was a challenge, and then also dividing the percentages from a total of 100% also proved challenging. Having to work out what areas are more important was hard, especially when choosing between traits such as 'liberal' and 'open minded'. I wanted to communicate an identical nutritional label with the lookers first glance but for this to soon be visually questioned when looking for a second or two longer.